Conditional Logic Flows for Instagram & TikTok

ChattyFlow team · Updated

Go beyond simple auto-replies: send a different message depending on each person's keyword or answer. On Instagram the branches run in DMs; on TikTok they run as public comment replies (not available for accounts in the US, the EEA, Switzerland or the UK).

Why conditional logic changes everything

Smart branching

Create different conversation paths based on follower replies. Each answer triggers its own message.

Visual flow builder

In Advanced mode on Instagram, build each branch with a node-based editor: messages with buttons, delays and a step that waits for a typed reply. No coding required.

Lead qualification

Ask qualifying questions and send each person to the right next step based on their answer.

Build your first logic flow

  1. On Instagram, choose Simple or Advanced mode. Simple sends one DM, with up to 3 link buttons, per keyword branch; Advanced gives every branch its own node builder.
  2. Pick the Instagram post, Reel or story, or the TikTok video, and set your trigger words.
  3. On Instagram, build 2 or 3 keyword branches, each with its own DM, links or next question. On TikTok, write the question ChattyFlow posts as a reply, and 2 to 4 possible answers, each with the reply it gets.
  4. On Instagram, add public replies and a follow request if you want them, review your flow, then publish.

Frequently asked questions

What is conditional logic in ChattyFlow?

It's a way to create branching conversations. Instead of sending the same DM to everyone, you ask questions and send different messages based on each follower's answer.

Do I need to write code?

No. Everything is set up in forms and, in Advanced mode, in a visual node builder where you add and connect each step.

Can I combine conditional logic with surveys?

They are separate automations. Conditional logic sends a different path for each keyword or answer; a survey counts votes per option. On Instagram, both use the same node builder for their advanced DM flows.

How many branches can I create?

On Instagram, 2 or 3 keyword branches per automation. In Advanced mode each branch gets its own sequence: messages with up to 3 buttons, delays of up to 20 hours in total, and steps that wait for a typed reply. On TikTok, one question with 2 to 4 answers.

Does it work on TikTok too?

Yes, as public comment replies. When someone comments your keyword under the chosen video (or any comment, if you choose), ChattyFlow replies with your question; when they answer under it, it posts the matching reply, usually within a few minutes. No DMs are sent, and it is not available for accounts in the US, the EEA, Switzerland or the UK.

Is it free?

Yes. Conditional logic is included on the Free plan, with no limit on the number of automations.

Build smarter conversations today

Turn generic DMs into personalized experiences that convert.

Start free